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Kayla Birdow

1,065

Bold Points

1x

Nominee

1x

Finalist

1x

Winner

Bio

As a dedicated college student pursuing a degree in Marketing and Communications, I pride myself on my ability to rapidly acquire new skills, self-teach, and foster creative thinking. My academic excellence is reflected in my consistent placement on both the President's List and Dean's List. My 15-year journey as an athlete has profoundly shaped me into a team player with strong leadership abilities. I thrive under pressure, a quality honed through countless experiences in competitive sports. Outside the realms of marketing and sports, I indulge in my passion for iced coffee – I’m a true enthusiast at heart!

Education

Sam Houston State University

Bachelor's degree program
2020 - 2024
  • Majors:
    • Business, Management, Marketing, and Related Support Services, Other
  • Minors:
    • Communication, Journalism, and Related Programs, Other

Miscellaneous

  • Desired degree level:

    Bachelor's degree program

  • Graduate schools of interest:

  • Transfer schools of interest:

  • Majors of interest:

    • Communication, Journalism, and Related Programs, Other
    • Business, Management, Marketing, and Related Support Services, Other
    • International Business
  • Not planning to go to medical school
  • Career

    • Dream career field:

      Marketing and Advertising

    • Dream career goals:

    • Operations Coordinator

      NRG Energy & Best.Day.Ever.
      2023 – 20241 year
    • Marketing Promotions ( Barefoot Posse )

      Sam Houston State University
      2022 – 20231 year

    Sports

    Softball

    Club
    2010 – 202010 years

    Softball

    Varsity
    2018 – 20202 years

    Awards

    • Academic All-State

    Softball

    Junior Varsity
    2016 – 20182 years

    Awards

    • MVP

    Future Interests

    Volunteering

    Entrepreneurship

    Harry & Mary Sheaffer Scholarship
    Building a more empathetic and understanding global community is a goal that resonates deeply with me. I believe that my unique talents and skills, particularly in marketing and communications, can play a significant role in achieving this vision. My background as a dedicated student, athlete, and soon-to-be graduate in Marketing and Communications has equipped me with the tools necessary to foster connections, promote inclusivity, and drive positive change on a global scale. One of my key talents is my ability to communicate effectively and creatively. Communication is the cornerstone of empathy and understanding. By crafting compelling narratives and messages, I can bridge gaps between diverse groups and promote mutual respect. In the marketing field, this translates to creating campaigns that not only resonate with audiences but also highlight shared human experiences and values. For instance, I can develop content that celebrates cultural diversity, raises awareness about social issues, and encourages constructive dialogue. Through storytelling, I aim to humanize global issues and inspire people to see beyond their differences. My experience as an athlete has also endowed me with strong leadership and teamwork skills. Sports have taught me the importance of working collaboratively towards a common goal, valuing each team member’s contribution, and maintaining a spirit of fairness and respect. These principles are directly applicable to fostering a more empathetic global community. In professional settings, I can lead initiatives that prioritize inclusive practices and ensure that diverse voices are heard and valued. By promoting a culture of collaboration and mutual support, I can help create environments where empathy and understanding thrive. Additionally, my academic background has provided me with a deep understanding of consumer behavior and psychology. This knowledge is crucial for designing campaigns and initiatives that genuinely resonate with people and foster empathy. By leveraging data and insights, I can identify commonalities among diverse audiences and tailor messages that speak to their shared values and concerns. This approach not only enhances the effectiveness of communication efforts but also promotes a sense of global interconnectedness. Furthermore, my passion for continuous learning and growth drives me to stay informed about global issues and cultural dynamics. This commitment to education allows me to approach my work with a well-rounded perspective and a genuine desire to understand and address the needs of different communities. By remaining open-minded and curious, I can better empathize with others and advocate for inclusive solutions that benefit everyone. In conclusion, I will use my unique talents and skills to build a more empathetic and understanding global community by leveraging effective communication, promoting collaborative leadership, applying psychological insights, and committing to continuous learning. Through these efforts, I aim to foster connections, celebrate diversity, and inspire positive change, contributing to a world where empathy and understanding are at the forefront of our interactions.
    Augustus L. Harper Scholarship
    Education is a cornerstone of personal and professional development, offering myriad benefits that extend beyond academic knowledge. I firmly believe that education is crucial because it provides individuals with the tools to understand the world, think critically, and engage with diverse perspectives. For me, education has been a transformative journey that has profoundly shaped my character, broadened my horizons, and laid the foundation for my future career. Firstly, education is important because it fosters intellectual growth and critical thinking. It equips individuals with the ability to analyze situations, solve problems, and make informed decisions. Throughout my academic journey, I have encountered various subjects that challenged my thinking and encouraged me to approach problems from different angles. This intellectual stimulation has not only enhanced my cognitive abilities but also instilled in me a lifelong love for learning. The ability to think critically is invaluable, particularly in today’s fast-paced and complex world, where adaptability and problem-solving skills are essential. Moreover, education provides a platform for personal growth and self-discovery. It encourages students to explore their interests, develop their talents, and build confidence in their abilities. My time as a student has been marked by numerous opportunities to engage in extracurricular activities, leadership roles, and collaborative projects. These experiences have helped me discover my strengths, such as my ability to work effectively in teams and my passion for creative problem-solving. Education has also taught me the importance of perseverance and resilience, as I have learned to overcome academic challenges and setbacks. Education also plays a crucial role in social and cultural awareness. It exposes individuals to diverse ideas, cultures, and perspectives, fostering empathy and understanding. Through my studies, I have gained insights into different cultures and historical contexts, which have broadened my worldview and enhanced my ability to communicate and collaborate with people from various backgrounds. This cultural competence is particularly valuable in today’s globalized society, where cross-cultural interactions are increasingly common. Additionally, education has brought immense value to my professional aspirations. It has provided me with the knowledge and skills necessary to pursue a career in marketing and communications. My coursework has covered essential topics such as consumer behavior, digital marketing, and strategic communication, all of which are critical for success in the marketing field. Moreover, the academic environment has encouraged me to stay abreast of industry trends and technological advancements, ensuring that I am well-prepared for the evolving demands of the job market. Furthermore, education has instilled in me a sense of responsibility and a desire to contribute positively to society. It has taught me the importance of ethical behavior, social responsibility, and community engagement. I am motivated to use my education to make a meaningful impact, whether through innovative marketing campaigns, community outreach, or advocacy for important causes. In conclusion, education is a vital component of personal and professional development. It fosters intellectual growth, personal discovery, cultural awareness, and professional competence. For me, education has been a transformative journey that has enriched my life in countless ways. It has provided me with the skills and knowledge to pursue my career goals, the resilience to overcome challenges, and the empathy to connect with others. The value of education is immeasurable, and I am profoundly grateful for the opportunities it has afforded me.
    Neal Hartl Memorial Sales/Marketing Scholarship
    Winner
    My decision to pursue a career in marketing stems from a deep-rooted passion for creativity, communication, and the art of storytelling. The ability to connect with people and influence their perceptions through strategic messaging is incredibly inspiring to me. My journey as an athlete has taught me the importance of teamwork, resilience, and leadership, qualities that are essential in the dynamic world of marketing. Over 15 years of rigorous training and competition have shaped me into someone who thrives under pressure and excels in collaborative environments. My inspiration for entering the marketing field comes from the ever-evolving nature of the industry. The challenge of staying ahead of trends, understanding consumer behavior, and leveraging digital platforms to create impactful campaigns excites me. Marketing is a unique blend of art and science, requiring both analytical thinking and creative strategies to solve problems and drive results. This duality appeals to my love for both logical analysis and imaginative thinking. Moreover, my intrinsic motivation lies in making a tangible difference. Marketing, at its core, is about understanding people's needs and crafting solutions that resonate with them. The potential to influence positive change, whether through brand messaging, social campaigns, or innovative product launches, fuels my ambition. I am particularly drawn to the ability of marketing to build connections and foster relationships. By creating compelling narratives and engaging content, marketers have the power to inspire and influence public opinion and consumer behavior. In addition to my passion for marketing, my personal experiences have significantly influenced my career choice. As a dedicated student, my academic journey in Marketing and Communications has been marked by a commitment to excellence. Consistent placement on both the President's List and Dean's List is a testament to my dedication and hard work. My education has equipped me with a solid foundation in marketing principles, consumer psychology, and digital media, all of which are crucial for a successful career in this field. Another aspect of my motivation comes from the satisfaction of seeing a campaign come to life and succeed. There is a unique thrill in the process of developing an idea, refining it, and finally executing it to see it resonate with the target audience. This entire process, from conception to realization, is incredibly fulfilling and drives me to constantly seek new and innovative ways to engage and captivate consumers. Ultimately, my interest in marketing is driven by a genuine love for learning and growth. The field offers endless opportunities to innovate, collaborate, and push boundaries, making it a perfect fit for my skills and aspirations. Outside the realms of marketing and sports, I indulge in my passion for iced coffee – a true enthusiast at heart. This small detail reflects my personality and serves as a reminder that finding joy in the little things is just as important as achieving professional success. In conclusion, my pursuit of a career in marketing is fueled by a combination of personal passion, academic achievements, and a desire to make a meaningful impact. I am excited to bring my unique experiences and skills to the field, contributing to the dynamic and ever-changing world of marketing.